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LOCAL ADVERTISING SOUTHEND

Notes From CAP Code Of  Advertising Practice

All marketing communications should be legal, decent, honest and truthful. 2 All marketing communications should be prepared with a sense of responsibility to consumers and to society. 3 All marketing communications should respect the principles of fair competition generally accepted in business .4 No marketing communication should bring advertising into disrepute.

ADS SOUTHEND Acknowledge Wikipedia for the followingHistory Originally the south end of the village of Prittlewell, Southend became a popular seaside resort for people during the Georgian era. Owing to its proximity to London and easy access by train, the town's economy has largely been based on tourism ever since. Southend Pier is the world's longest pleasure pier at 1.34 miles (2158 m). Over the years the pier has suffered fires and ship collisions, most recently in October 2005, but it has been repaired each time. With the decline of traditional British sea-side resorts, from the 1960s onwards much of the centre of Southend was developed as a centre of commerce, and many of the original features of this once-attractive Victorian seaside town were destroyed through redevelopment or neglect. H.M. Revenue & Customs (HMRC), (formerly H.M. Customs and Excise), are major employers in the town, and the central offices for the collection of VAT are located there. Southend recently opened the new University of Essex, Southend, aimed at boosting the town's flagging economy. There are nine railway stations within the Borough boundary serving the many Southend residents who commute to work in London. information

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